Banking & Finance
Why use Digital Signage for Banking and Finance?
As the financial services sector undergoes major changes, retail banks are changing with it. As banks and financial services digitally transform their products and services, the next digital wave is investing in technology that will improve efficiency and reduce operational costs.
Digital signage solutions are a trusted way to accurately deliver timely, relevant information to customers. In the financial world, where there’s time-sensitive information constantly updating, a stable digital platform is essential to keep that information flowing.
We advise on cost-effective retail banking digital solutions that capture their customer’s attention and drive customer engagement. These solutions include street-facing screens, counter displays and large-scale video walls. These can be used to stream financial news, highlight current rates and services.
Community boards can be located inside the bank keep customers informed on local announcements and news.
Refresh your customers banking experience
While banks need to differentiate themselves to attract and retain customers, the branch must also preserve their value and relevance. Our team has the tools and expertise to help retail banking locations reinvent their brand communications.
We work to seamlessly integrate these in-branch experiences. Our digital engagement technology for finance has been proven to enhance the customer experience, driving brand relevance and product awareness, while changing behaviour and delivering ROI. We provide the platform for retail bankers to easily create and centrally manage the deployment of these digital experiences, while retaining the flexibility to rapidly adapt to local business conditions and audience preferences in real-time.
Through our in-house analytics platform, banks can learn deeply about their customers’ patterns, behaviours and preferences, then deliver personalized offers and services based on rich online/offline customer profiles and in-branch location. Using data to personalize marketing across all signage, branches can improve operations via real-time analytics and reporting.
Digital signage and content acceleration can quickly create a cohesive communications strategy — queue management can decrease perceived wait times and keep visitors informed by displaying live feeds of important information such as disaster and emergency information, crime alerts and new regulations.
Benefits of Banking & Finance
- Deliver a convenient, informative in-branch experience while reinforcing the branch as a trusted advisor
- Promote relevant services and timely messages to inform and entertain customers during dwell time
- Provide concierge-level service and one-to-one personalisation to loyal customers on any screen, driving brand value
We offer the ability to reach the right customer in the right place at the right time.